ikman.lk Archives

February 14, 2022

Sri Lanka’s most innovative bank, HNB PLC, together with the nation’s leading e-commerce platform, ikman.lk, was presented with the Silver Award for Best Use of Data at the SLIM DIGIs 2.1 for their ground-breaking ‘Leasing Guru’ campaign.

“Especially in a year which has given rise to unprecedented disruptions in this category, the strength of data-driven marketing enabled us to reach out to the potential customers and seamlessly interact with them through the conversion funnel. This approach has brought us very good results, and we thank ikman.lk for being a partner in this journey,” HNB Head of Marketing, Upul Adikari said.

The Best Use of Data award is presented to digital marketing campaigns that utilize a creative mix of digital integrations that use laser targeting strategies to form a comprehensive data foundation to break through the clutter and directly impact customers.

“We are indeed thrilled to be associated and recognized with this award and extend our gratitude to HNB for having allowed us to plan and execute the Leasing Guru campaign. ikman.lk is a powerhouse of data. As such, we were able to develop and execute an online ad solution via direct banners with a data-driven strategy and our smart technology, incorporating key-value targeting that reflects user behaviour with the best use of data. As a result, we surpassed the campaign expectations of our valued client HNB,” Ikman (Pvt) Ltd Director Marketing and Sales, Stefan Beekmeyer said.

Held for the third consecutive year, SLIM DIGIS is the only dedicated awards event that recognizes the innovations and provides due recognition for excellence in the Digital Marketing sector. The awards event recognizes the best Digital Marketing achievements across multiple business sectors, including Banking & Finance, Insurance, Telecommunication, IT & Internet, Leisure & Hospitality, and Travel & Tourism.

Empowering businesses and SME across the island, HNB disbursed over 100 leasing facilities since the onset of the pandemic. Notably, the Bank also offers a unique range of leasing solutions across its extensive merchant portfolio providing customers with access to convenient, personalised payment solutions and exciting benefits.

For more information on HNB Leasing, please visit: www.hnb.net/personal/leasing/

With 256 customer centres across the country, HNB is one of Sri Lanka’s largest, most technologically-innovative banks, having won local and global recognition for its efforts to drive forward a new paradigm in digital banking. HNB has a national rating of AA- (lka) by Fitch Ratings (Lanka) Ltd. The Bank was also ranked among the World Top 1,000 Banks list compiled by the prestigious UK-based Banker Magazine for five consecutive years. HNB was also declared Best Sub-Custodian Bank in Sri Lanka at the Global Finance Awards 2020.

December 8, 2017

Colombo December 06^th, 2017: ikman.lk, Sri Lanka’s largest online marketplace, offers the perfect solution for customers seeking accommodation.

Recognised as the one-stop online marketplace featuring an impressive array of products and services for both sellers and buyers, ikman.lk also provides a unique and convenient service for those seeking accommodation amenities.

Ideally suited for working individuals, professionals, small families and those relocating from outstation areas for work or higher education ikman.lk’s ‘Portions and Rooms’ listed as a sub category under it’s Property category provides listings for suitable accommodation options island wide.

Customers can search and filter with ease for accommodation listings via price, property type and also search according to the town they wish to reside in.

Accommodation under ‘Portions and Rooms’ includes annexes, rooms and rooms within apartments and houses for rent. Rooms offer customers an abode with at times separate entrances and attached facilities or rooms within a house usually with common amenities. While an annex provides those seeking a compact home, the ideal space with kitchenette facilities and attached amenities and even a separate entrance.

Additionally, owners of apartments with unutilised rooms can also list these rooms in the ‘Portions and Rooms’ category making use of ikman’s marketplace for renting.

Customers posting listings can upload images and descriptions of the accommodation, offering a realistic depiction of the abode, making it easy for potential tenants to take a decision.

While a majority of customers’ list available accommodation on ikman.lk providing a service to those seeking rentals, customers seeking suitable lodging facilities too can place their requirements under the wanted to rent section with details of their requirements.

Explaining the advantages of this category listing, Shaif Mohamed, Director Operations, ikman.lk said, “Customers flock to ikman.lk because they firmly believe through this marketplace they have access to a wider range of products and services. Similarly in our ‘Portions and Rooms’ listing we can offer the ideal solution for their accommodation requirements for both customers seeking rentals and those listing space, ikman.lk is dedicated to providing a stress-free search for accommodation with unmatchable convenience.”

November 15, 2017

ikman.lk, Sri Lanka’s largest online marketplace ensures members of the public who are not IT savvy and do not have ready access to internet or a computer, an easy way to sell items by posting their advertisements on ikman.lk through its unique ‘Sell Fast’ service.

Launched two years ago, the ‘Sell fast’ service has now grown to over 200 agents island wide. Members of the public with a need to post their ads on ikman.lk and unable to do so due to a lack of computer skills or access to internet connectivity, can easily locate an ikman.lk ‘Sell Fast’ appointed agent outlet through their prominently displayed ‘Sell Fast’ signage.

Sell Fast agents are also located within easy access for customers. Popular cities such as Colombo, Gampaha, Kalutara, Galle and Kandy have a significant number of agents with other regions within the country also coming on board soon to provide this service.

“The internet can be intimidating for those not used to it. The appointed ikman.lk ‘Sell Fast’ agents are capable of reaching out and assisting customers who need help in placing advertisements on the ikman.lk website thus helping customers interact with the ikman.lk site. “Our goal is to provide a platform that makes advertising easy, accessible which facilitates customers and businesses alike the opportunity to buy and sell fast,” said Ravi de Mel, Director, Category Management, ikman.lk.

In addition to being in a prominent location within the city, ikman.lk ‘Sell Fast’ agents are also those who are in a position to provide this service, such as bookshops and communication centers equipped with computers and Internet accessibility. Some ‘Sell Fast’ agents are also newspaper agencies, which offer services in posting newspaper advertisements or related fields who have included the ikman.lk “Sell Fast’ service on popular demand.

Through ‘Sell Fast’ agents provide customers access to ikman.lk to sell almost anything. Thus enabling the non-savvy IT community an avenue of making use of the popular platform to sell items and make money, or even start a small business by subscribing to ikman.lk’s ‘shop’ service, earning increased incomes.

‘Sell Fast’ agents too benefit due an increased number of customers, by being associated with a popular brand. ikman.lk’s ‘Sell Fast’ service has also witnessed an increase in agents very keen to come onboard. All agents are entitled to a 25% commission for advertisements posted on categories where listing fees are required thus earning an additional income.

October 18, 2017

Sanjaya Hettiarachchi, Product Owner, Ikman.lk handing over the MOU to Pramuditha Edirasooriya, Assistant Manager, Alternate Channels at Cargills Bank. Also present are Shaif Mohamed, Director Operations, Ikman.lk, on the extreme left and Balachandrarajan Kathigesu, AGM, Operations at Cargills Bank, on the extreme right

September 20, 2017

– Contributes towards setting standards in the vehicle industry –

Colombo September 18^th, 2017: ikman.lk, Sri Lanka’s largest online marketplace and the Vehicle Importers’ Association of Lanka (VIAL) have collaborated to ensure vehicle buyers benefit through access to a higher standard of vehicles to choose from.

As the nation’s leading vehicle importing body in Sri Lanka, VIAL has a strong membership of nearly 400 well-recognized commercial entities. The collaboration offers ikman.lk customer’s access to a reliable and superior portfolio of unregistered secondhand or reconditioned vehicles.

Through the Association’s experience and dedication as a resourceful and reliable leader in the vehicle industry, ikman.lk customers are assured of authentic imported vehicles at genuine pricing levels offered by VIAL members.

Members of the Association are acknowledged and given due recognition on ikman.lk through an insignia on their advertisements. The ‘VIAL Certified’ logo provides branded acknowledgement of VIAL Members and helps customers identify their advertisements from other sellers.

“We are extremely pleased to collaborate with VIAL as the recognised authority on vehicle imports to Sri Lanka. Through our tie-up we can now work together towards maintaining some form of standards in the vehicle industry including pricing. Our customers are also assured of genuine imported vehicles and thus a higher standard of vehicles to purchase from,” said Ravi De Mel, Director Category Management, ikman.lk

All VIAL Members receive a monthly status report which provides details of the advertisements viewed and advertisements interacted by potential customers. A collated report provided to the Association by ikman.lk provides added value to enhance the industry.

“Through ikman.lk Memberships, VIAL members receive greater recognition and are showcased as a reliable source in providing quality vehicles at an affordable price. Our members also benefit with access to genuine buyers,” said Sampath Merenchige, President, Vehicle Importers’ Association of Lanka (VIAL).

Strengthening its relationship with the vehicle industry, ikman.lk also co-sponsored the VIAL Annual General Meeting held recently.

June 27, 2017

Colombo June 22, 2017: ikman.lk, Sri Lanka’s largest marketplace with an aim to guarantee both buyers and sellers a superior user experience and enhanced convenience recently showcased several upgraded features to its website.

An engaging feature seamlessly integrated into the ikman.lk portal is the Chat function. While generating phone calls and e-mails continue between buyers and sellers, the site has been enriched with an additional Chat feature which allows buyers and sellers to interact and initiate contact with each other, adding further value to the communication process. The Chat function is available for customer listings and those who have subscribed for Memberships.

ikman.lk now offers interested ‘Buyer Analytics’ as a valuable tool extended in form of a monthly report to Membership subscribers, ‘Buyer Analytics’ will provide sellers a deeper insight into the behavioral patterns of their customers on ikman.lk with accurate data. This includes the number of clicks on the membership page, the number of clicks on each ad displayed on the membership page, indicators of how many people have visited a particular membership and number of ads viewed on the membership. Further data is also provided on the number of interested buyers expressing their intent to buy the products for sale.

Ensuring online payments for premium listings such as Top Ads and Bump Ups as well as listing fees are simple, secure and a better user experience for its customers, ikman.lk has now launched its own centralized payment gateway known as pay.ikman.lk guaranteeing transaction success.

Authenticating seller advertisements online, ikman.lk has created a simple and effective SMS notification process for users. When a classified is posted, a unique four-digit verification code is sent to the user’s mobile via an SMS. The code, once received should be entered within the specified 10 minutes, failing which the advertisement becomes invalid. This process ensures buyers’ have access to 100% genuine advertisements and bogus advertisements are not posted.

Simple and friendly ‘Tool Tips’ are now available for all ikman.lk users. The onsite tips offer advice when posting advertisements with easy instructions and guidelines for users to effectively complete their tasks – assistance with advertisement descriptions, optimum angles of the pictures to be posted and possible ‘do’s and don’ts’ are some of the useful tips available.

The ikman.lk Android app not only provides easy mobile access to the largest online marketplace but has been enhanced with an add-on feature titled ‘find my location’ which locates items for sale on ikman.lk within the given radius from the location of interested buyers. Offering users additional support.

“We are committed to providing not just the largest online marketplace for our users, but a superior, convenient and equally pleasant experience at any point in their relationship with ikman.lk, ensuring satisfied, and returning, customers” said Stefan Beekmeyer. Director Marketing & Sales, ikman.lk

HNB and ikman.lk win silver award for Leasing Guru campaign at SLIM DIGIs 2.1

ikman.lk offers the community a marketplace for those seeking accommodation

ikman.lk ‘Sell Fast’ enables Sri Lankans Harness Full Potential of Easy Online Advertising

ikman.lk ties-up with Cargills Bank ensuring grater customer convenience

ikman.lk and Vehicle Importers Association of Lanka collaborate to offer customers a superior vehicle portfolio

ikman.lk’s enhanced features guarantees superior user experience and convenience