DFCC Bank, in an exclusive partnership with TATA Motors Sri Lanka, recently successfully concluded a joint promotional initiative in Jaffna. The event marked a meaningful step forward in expanding access to essential financial and mobility solutions in the Northern Province, offering residents the opportunity to explore affordable vehicle ownership through a combination of exclusive offers and DFCC Bank’s flexible leasing facilities.
Held at a central location in Jaffna, the promotion showcased a range of TATA passenger vehicles, including petrol and electric models. Focusing on responsible mobility, the event underscored the shared commitment of DFCC Bank and TATA Motors to empowering communities through practical, sustainable innovation.
Aasiri Iddamalgoda, Senior Vice President – Head of Retail and Business Banking at DFCC Bank, commented, “Our goal with this initiative was to offer attractive financial terms and support aspirations for economic progress through access to practical, well-designed mobility solutions. At DFCC Bank, we believe in enabling long-term value with a deep understanding of the communities we serve. We aim to be the easiest Bank to work with, and this partnership with TATA Motors is part of a broader effort to make that belief a reality on the ground.”
As the exclusive financial partner, DFCC Bank offered highly competitive leasing options, including monthly rental plans starting from just LKR 1,555. These solutions were thoughtfully tailored to accommodate varied income levels and financial preferences, reflecting DFCC Bank’s wider mission of promoting financial inclusion and supporting upward mobility.
The Bank’s presence in Jaffna also reaffirmed its customer-centric ethos, designed to deliver not only financial access but also convenience, transparency, and service excellence. The entire engagement process, from inquiry to approval—was structured to be efficient, approachable, and attuned to the expectations of customers who value simplicity and trust.
The promotion received a positive response from individuals, families, and entrepreneurs—many exploring personal transportation for the first time or upgrading cautiously yet in a considered manner. It also addressed the growing need for quality mobility solutions within the current vehicle import framework, offering accessible alternatives that support everyday needs without compromise.
