Canon Archives

July 27, 2022

Based on user feedback, Canon’s latest firmware update streamlines workflows and enhances video quality in the XF605

DUBAI, United Arab Emirates, July 26, 2022/APO Group/ —

Canon (www.Canon-CNA.com) today announces a firmware update for the XF605 in response to feedback and requests from users. The firmware v1.0.1.1 offers greater efficiency for broadcasters, and more versatile shooting options for content creators utilising the XF605 – a professional broadcast camera designed for solo shooters.

Streamlined workflows

To meet the growing demand for remote and live production, this latest firmware update adds Canon’s XC protocol, enabling the XF605 to work alongside other compatible Canon products within a multicamera system. Combining the impeccable performance of this camera with advanced network technologies, broadcasters can seamlessly integrate the XF605 into their set-up and control the ISO, aperture, Custom Picture and AF of all cameras from a single point. The v1.0.1.1 firmware also introduces a new 4K Intra 60P/50P recording option alongside XF-AVC Intra 410Mbps, creating a lightweight, high-quality codec that helps to minimise storage costs and speed up file transfer.

Enhanced video capabilities

Broadcasters can seamlessly integrate the XF605 into their set-up and control the ISO, aperture, Custom Picture and AF of all cameras from a single point

Powered by Canon’s Dual Pixel CMOS AF, users can now enjoy the benefit of Face and Eye Detection AF and tracking [i] in both fast and slow-motion shooting, perfect for capturing fast paced action. For even more options, the firmware now also adds support for vertical shooting – a feature first seen in the EOS C70. This is great for digital signage, where content creators need to capture 4K content in a portrait format. For simple operation in vertical shooting mode, the monitor and on-screen menu change orientation.

Seamless operability

A camcorder designed for single operators and streamlined crews, such as on the ground broadcasting, the v1.0.1.1 firmware gives operators the ability to monitor all four audio channels in the on-screen meter display. Users can now select Assignable Button 11 as the record button – ideal for those shooting on a tripod or in vertical orientation. Also added is a feature that retains the selected shooting mode while switching from standard to Slow and Fast shooting.

Responding to feedback from customers and end users, and the wider adoption of multi-camera set ups for live and remote production, this firmware levels up the performance of the XF605 and enables it to be easily integrated into multi-camera set-ups.

The XF605 v1.0.1.1 firmware update will be available to download from 22nd August here! – https://bit.ly/3zzT4By

[i] Improves AF when S&F is set to 24P-120P

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

June 8, 2022

It is also one of the first of its kind to offer batch scanning of up to 40 photos and 60 documents in a single use either at-home or in-store

DUBAI, United Arab Emirates, June 7, 2022/APO Group/ — Canon Europe (Canon-Europe.com) today announces the launch of its imageFORMULA RS40 dedicated photo scanner, bolstering sales opportunities for channel partners across both specialist photo services and online retailers. The imageFORMULA RS40 photo scanner is ideal for restoring and digitising old photographs in just a few simple clicks. It is also one of the first of its kind to offer batch scanning of up to 40 photos and 60 documents in a single use either at-home or in-store.A solution to meet new growth markets

The consumer market has recently seen the rise of a ‘shoeboxing’ trend, where families are looking to preserve printed photos taken before the era of digital photography (commonly stored in shoeboxes). By scanning and sharing these images, they are able to relive valued memories with friends and relations through social media and at special occasions. The imageFORMULA RS40 photo scanner provides the perfect opportunity for partners to tap into this movement and offer both photo shop and online retail customers a quick, robust solution with all the reliability and image quality features they would expect from a Canon device.

Hiro Imamura, Marketing & Innovation Vice President, Digital Printing & Solutions at Canon Europe, says: “Keeping on top of industry trends and utilising that information to help build growth is one of the keyways in which we support our partner community on an ongoing basis. The imageFORMULA RS40 photo scanner offers a new compelling solution for capturing and leveraging this business opportunity within the imaging and digitisation space.

Easy high speed batch scanning of photos

Developed with Canon’s leading scan technology, the imageFORMULA RS40 photo scanner offers truly productive batch scanning of photos, with speeds up to 30 photos a minute and a feeder that can stack up to 40 photos. Huge amounts of time can be saved compared to using a traditional flatbed scanner or even smart phones to capture your photos one by one.

With no complicated software installation, the user can effortlessly set up and start scanning using the integrated installer and easy-to-follow step-by-step video, which makes it simpler than ever to get to know the device and ensures peace of mind for first time users.

High functionality for satisfied end users

While providing ease of use at a good price, the imageFORMULA RS40 photo scanner does not compromise on functionality or quality. The scanner supports various types of photo and document sizes, from panoramas to receipts, meeting a wide range of digitisation needs. The straight conveyor path minimises the risk of feeding errors, ensuring important photos or documents remain intact as they are fed through.

Numerous image processing functions deliver a premium result and bolster customer satisfaction. The auto fix functionality analyses the scene of a photograph then automatically applies corrections to brighten and enhance the image, perfecting it for appearing on screens. The device also comes with several face processing functions including face smoothing, face sharpening and red-eye correction. Plus, paper texture correction settings reduce matt patterns and fading corrections brighten work photographs.

For more information, please visit: Here (bit.ly/3tiYSfu)!

Key Features – imageFORMULA RS40

Fast and efficient batch scanning – digitising old photos, drawings or images doesn’t have to be time-consuming. With the RS40 you can scan up to 40 photos in one batch with the Easy Scan feature, reaching speeds of 30 images per minute – the hassle-free way to revive old memories
Vivid colour and clarity – brighten up the digital copies of photographs with advanced image processing functions, including Auto Photo Fix, Red Eye Correction, Digital Face Smoothing and Fading Correction. You also have the option to save both enhanced and original files if you want to keep the original look and feel
Easy to use and jam-resistant – enjoy hassle-free scanning every time with an intuitive user interface, complete with three pre-set scanning options to help you achieve optimum detail in just a few clicks. Clever ultrasonic sensors detect overlapping pages and Double Feed Release (DFR) restarts your device quickly in the event of a jam
Share with family and friends – with the RS40 you can easily share old memories, images, and files in a few simple clicks. Choose the file type that fits your needs, from small JPEGs to large TIFFs for maximum image quality and share via email or cloud platforms with our intuitive CaptureOnTouch software
Simple installation and setup – effortlessly set up and start scanning – the integrated installer and easy-to-follow walk-through video make it easier than ever to get to know your device
Kind to the environment – be more eco-friendly with an energy-efficient device that uses just 19W while scanning and 0.1W in sleep mode, helping you minimise carbon footprint

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

April 6, 2022

Canon has continued to launch a range of groundbreaking products, including the professional-model EOS-1D series and the EOS 5D series, which paved the way for digital SLR video recording

DUBAI, United Arab Emirates, April 4, 2022/APO Group/ —

Canon (www.Canon-CNA.com) announced today that the company’s interchangeable-lens digital cameras (digital SLR and mirrorless cameras) have maintained the No. 1 share of the global market for 19 consecutive years¹ from 2003 to 2021.

Canon develops the key imaging system components featured in its EOS series of digital interchangeable-lens cameras – CMOS image sensors, image processors and interchangeable lenses – under the core concept of, “Speed, Comfort and High Image Quality.” Putting together a wide-ranging product lineup – from high-performance flagship models that are highly trusted by professionals to entry-level models that allow users to enjoy high-image-quality shooting with easy operation, as well as a rich selection of RF and EF series lenses that make possible a wealth of creative expression – Canon continues to support the diverse needs of customers.

During the dawn of digital SLR cameras, Canon introduced its breakthrough EOS 300D (EOS Digital Rebel or EOS Kiss Digital in other regions) in September 2003. This groundbreaking camera, which was competitively priced and featured a compact, lightweight design, captured the top share of the global market and set the stage for growth in the digital SLR market. Since that time, Canon has continued to launch a range of groundbreaking products, including the professional-model EOS-1D series and the EOS 5D series, which paved the way for digital SLR video recording. Launched in October 2018, the EOS R System was born from Canon’s desire to construct the ideal lens mount and maximize the appeal of its new RF lenses. Canon has since continued to expand the range of imaging creativity and new possibilities for visual expression, including the release of the EOS R5 – the first camera to feature 8K video recording² – in July 2020.

In 2021, Canon announced the EOS R3 full-frame mirrorless camera (released in November 2021) featuring the high performance and reliability demanded by professional and enthusiast users, alongside eight new RF lenses³. While further expanding its lineup through such new launches as the EOS VR System, Canon managed to secure the No. 1 share of the global market for the 19th consecutive year.

Canon will continue to refine its diverse imaging technologies based on its core optical technology while further strengthening and expanding the EOS series of cameras and RF/EF series of lenses, opening up new avenues of image capture to meet the needs of increasingly diverse users and to promote the spread of photo and video culture.

¹ Based on a Canon survey.

²Among digital interchangeable-lens cameras released prior to July 8, 2020.

³ In 2021, Canon released the following eight digital interchangeable lenses: RF 70-200mm F4 L IS USM (March), RF 100mm F2.8 L MACRO IS USM (July), RF 400mm F2.8 L IS USM (July), RF 600mm F4 L IS USM (July), RF 14-35mm F4 L IS USM (September), RF 100-400mm F5.6-8 IS USM (October), RF 16mm F2.8 STM (October), RF 5.2mm F2.8 L DUAL FISHEYE (December). All release months based on Japanese release dates.

March 11, 2022

The initiative will invite women from Central and North Africa, Middle-East and Turkey to advance their careers in sales by participating in a yearlong internship program

DUBAI, United Arab Emirates, March 10, 2022/ — In alignment with the company’s core pillar of empowerment and equality, Canon (Canon-CNA.com) unveils its ‘Women in Sales’ initiative to offer yearlong internship and mentorship opportunities to women; the ‘Women in Sales’ opportunity is an exclusive offering for women residing in Central and North Africa, Middle-East and Turkey regions.

Canon Central and North Africa announced, today, the launch of its ‘Women in Sales’ program that further fortifies the company’s commitment, dedication and support towards gender equality and empowerment of women, in celebration of Women’s Month 2022. Centered on the company’s core philosophy of ‘Kyosei’, the initiative will invite women from Central and North Africa, Middle-East and Turkey to advance their careers in sales by participating in a yearlong internship program with the company. Furthermore, fifty percent of the participants will also be given an opportunity to become full-time employees with the company, thus paving the path for their professional careers.

Women Empowerment – Key Ingredient for Economic and Social Growth

“Our constant endeavor at Canon has always been to educate and empower the communities we operate in, we achieve this through different initiatives and programs that are rolled out on a consistent basis, thus contributing towards our end goal of advancing the world we live in. Gender equality and empowerment of women are key ingredients to create an inclusive society as well as to attain economic growth. The contribution of women towards Canon’s growth has been immense and this is evident in the 25% female representation in Sales in our CCNA region. The ‘Women in Sales’ initiative is a brilliant platform for women who want to kick-start their careers in sales, receive invaluable mentorship from industry experts along with the possibility of becoming a full-time employee with Canon. Similar to our other empowerment initiatives, the ‘Women in Sales’ program aims to create an enabling working environment for women by providing them the right set of tools required for professional success and satisfaction,” commented Veronica Juul-Nyholm, the human resource director at the company.

Holistic Development and Growth

The women-only initiative is being rolled out in different locations simultaneously across Central and North Africa, Middle-East, Turkey and has specifically created, developed and implemented for this region. The program will offer several modules including blended learnings to participants to enhance their skill set and knowledge in sales. Additionally, the yearlong internship will be dissected into two parts namely the training program along with on-the-job experience. Each participant will also be assigned a mentor thus ensuring support and guidance for every woman participating in the program. The company envisions raising female representation in Sales Management roles to a minimum of 35% and is optimistic that the ‘Women in Sales’ endeavor will sustain this vision.

The program kick-stared in February 2022 with ten women participants being selected from the different parts of the region namely Rahaf Alharbi, Ruba Moafa and Fatima Alamer from Riyadh – Saudi Arabia, Sila Ucar, Billur Konukcu and Senab Bayram from Istanbul – Turkey, Ajuma Gabriel from Lagos – Nigeria, Hind Abdoudaime from Casablanca – Morocco, Scholarstica Ochieng from Nairobi – Kenya and Shahnaz Bhandari from Dubai – UAE. The first phase of the program will focus on education, the second phase will involve execution and the third phase will include certification and on-boarding of successful participants into full-time Canon employees.

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

February 28, 2022

The RF 800mm F5.6L IS USM and RF 1200mm F8L IS USM unlock new possibilities for professional photographers capturing distant subjects

DUBAI, United Arab Emirates, February 25, 2022/ — Canon (www.Canon-CNA.com) Europe today announces the launch of two new super-telephoto lenses, the RF 800mm F5.6L IS USM and the RF 1200mm F8L IS USM. Pushing the boundaries of the RF lens range, these lenses set new standards for the category, with extreme magnification that offers unrivalled shooting of distant subjects. With a staggering 800mm and 1200mm focal lengths – the world’s longest AF focal length lens for mirrorless cameras¹ – these lenses have an intelligent design, achieving incredible optical performance and portability. Featuring an impressive Optical Image Stabilizer and wide apertures, these premium L-series RF lenses support a diverse range of photographers, from sport and wildlife to news gathering and surveillance – giving them kit that captures the action from far away, under exceptional circumstances and in extraordinary detail.

Powerful reach from a portable lens

“With the launch of the RF 800mm F5.6L IS USM and RF 1200mm F8L IS USM, Canon has created an unparalleled line-up of super-telephoto lenses to offer greater choice, meeting the needs of professional photographers. The two new lenses expand the capabilities of the RF lens range, by adding 800mm and 1200mm telephoto capabilities – the longest focal length on the market that isn’t a telescope. On top of their incredible reach, photographers can increase the focal length up to double when coupling the lenses with the RF 1.4 x or RF 2 x extenders, with AF shooting and IS function. With the RF 1200mm F8L IS USM this gives photographers the ability to capture incredible detail of subjects over 400 metres away.” Amine Djouahra, Sales and Marketing Director, Canon Central and North Africa.

The intelligently and newly designed optical system enables Canon to achieve these incredible focal lengths in a design that is smaller and lighter weight than traditional super telephoto lenses of this type. Significantly reduced in size from their EF counterparts, the RF 800mm F5.6L IS USM is Canon’s lightest and shortest 800mm L-series lens yet weighing just over 3.1kg, while the RF 1200mm F8L IS USM is the smallest lens of its size ever released¹ – at 3.34kg it is 1/5^th of the weight and more than 13kgs lighter and 30cm smaller than its legendary predecessor the EF 1200mm f/5.6L USM.

Canon RF-1200mm-F8L-IS-USM — RF-1200mm-F8L-IS-USM

Unrivalled optical performance

Both the RF 800mm F5.6L IS USM and RF 1200mm F8L IS USM are built to impress. Working in tandem with the powerful Image Stabilization, the RF 800mm F5.6L IS USM provides up to 4.5 stop benefit and the RF 1200mm F8L IS USM up to 4 stops to reduce shake and produce crisp detailed images. The 800mm lens also offers a large maximum f/5.6 aperture for this focal length, delivering excellent performance and image quality. In both models the 9-blade circular aperture can move in 1/8^th steps, achieving smoother transitions between apertures during video recording.

Alongside the intelligent lens design, the RF range of lenses benefits from Canon’s industry-leading optical technology. Featuring Fluorite, Super UD and UD elements, the RF 800mm F5.6L IS USM and RF 1200mm F8L IS USM offer impeccable image resolution and excellent correction of chromatic aberration. ASC coatings combine with the improved lens design to minimize ghosting and flare. Even with the extra optics in these lenses, Canon has managed to reduce the focusing distances to a class leading 2.6m in the RF 800mm F5.6L IS USM – less than half the distance of other 800mm f/5.6 lenses – and 4.3m in the RF 1200mm F8L IS USM, allowing subjects to be tracked over a great range of distances.

Enjoy the power of the EOS R system

With their super-telephoto capabilities and light weight, these lenses are the perfect companion for the EOS R3 – Canon’s powerhouse for sports photography. Working with the camera, the RF 800mm F5.6L IS USM and RF 1200mm F8L IS USM work with the AF system in the EOS R3 to keep track of subjects up to 30fps. With a Ring USM Drive, Dual Power Drive, high-speed CPU and optimised AF algorithm, these lenses provide fast, yet quiet autofocusing – perfect for capturing fast moving wildlife. The customisable AF stop buttons on the lens also give photographers enhanced control when focusing on subjects. As part of the RF lens range, photographers receive the added benefit of being able to use the same components, such as filters and hoods, across the range, for enhanced flexibility.

Canon RF-800mm-F5.6L-IS-USM

Robust, professional build

The RF 800mm F5.6L IS USM and RF 1200mm F8L IS USM are built to withstand a range of challenging shooting scenarios, from high temperatures to wet or dusty environments. A dust and drip proof structure is used for mounting, switch and focus rings to prevent dirt or water getting into the lens. To prevent oil, water or dust from sticking to the front of the lens, the front element is applied with a fluorine coating. Enabling photographers to shoot for long periods of time, even in hot climates, the RF 800mm F5.6L IS USM and RF 1200mm F8L IS USM also feature a highly reflective infrared heat shield coating. This white coating offers excellent UV weather resistance and helps reduce the temperature of the lens body to maintain optical quality.

With superb Canon engineering and an advanced optical design, the RF 800mm F5.6L IS USM and RF 1200mm F8L IS USM lenses offer uncompromised performance in all conditions to ensure photographers can capture distant subjects from further away than ever before.

To find out more about the RF 800mm F5.6L IS USM (https://bit.ly/3K085zj) and RF 1200mm F8L IS USM (https://bit.ly/35tSusM) please follow the link: https://bit.ly/3HmcGKm

RF 800mm F5.6L IS USM Key Features:

800mm super telephoto length
Compact lens with max. diameter x length of 163mm x 432mm
3.14kg in weight
Large f/5.6 aperture
4.5 stop Image Stabilization
Dust and drip proof design
Minimum focusing distance of 2.6m

RF 1200mm F8L IS USM Key Features:

1200mm super telephoto length
Compact lens with max. diameter x length of 168mm x 537mm
3.34kg in weight
4 stop Image Stabilization
Dust and drip proof design
Minimum focusing distance of 4.3m

¹Based on Canon research, correct as of 23rd February 2022

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

February 25, 2022

Small businesses no longer need to choose between running costs and high-volume, high-quality colour printing

DUBAI, United Arab Emirates, February 24, 2022/APO Group/ —

Canon Europe (www.Canon-CNA.com) announces the latest addition to its MAXIFY GX printer range, the MAXIFY GX5040. Designed for small to mid-size offices and workspaces, the MAXIFY GX5040 single function printer is the third and most compact MAXIFY GX model yet to use refillable MegaTank technology. Offering enhanced enterprise security, versatile and high-speed printing, it promises less downtime, reduced running costs and energy use [i].

High quality, low running costs

Small businesses no longer need to choose between running costs and high-volume, high-quality colour printing. Ideal for presentation print outs or marketing materials, the MAXIFY GX5040 can print 14,000 pages [ii] from a single full set of all pigment durable ink bottles producing highly durable business documents that are water and marker resistant, while its inbuilt Economy Mode increases yield by 1.5x compared with its Standard Mode; producing approximately 21,000 pages [iii] from a full set of ink bottles for larger volume printing.

High-speed, high-volume printing is also taken care of with the MAXIFY GX5040, with printing speeds of approximately 24.0 ipm in black and 15.5 ipm in colour and a first print out in as quickly as seven seconds [iv] in mono. The MAXIFY GX5040 is ideal for situations where quick responses are required, whether that be customer service counters or small clinics. Significantly reducing outsourcing costs and efficiency, the MAXIFY GX5040 can also print on various media, from envelopes, decorative store-front posters, banners up to 1.2m (plain paper only), iron on transfers and magnetic sheets – addressing multiple printing needs in a single device.

More action, less downtime

With less need for everyday upkeep, the MAXIFY GX5040 has productivity at its core. The MAXIFY GX5040’s large capacity ink tanks mean fewer refills, fewer supplier orders and less downtime. Easy to use ink bottles are designed with distinct inlets so only the correct colour can be added to the printer ink tanks and the purpose-built bottle nozzles remove the risk of tank overspill. Ink levels can be checked at a glance thanks to ink tank windows on the front of the printer, making unexpected ink outages a problem of the past.

The MAXIFY GX5040’s large capacity paper tray split between a 100-sheet rear feed and 250 sheet front cassette also means reduced paper reloads, so the printer is always ready to go – allowing for continuous printing at volume without the need to return to the machine. As with the ink tank windows, the paper level is easily checked with a quick glance through a small window on the printer’s front cassette. For fuss-free upkeep, the maintenance cartridge can be replaced easily – saving time on sending the printer for repair or waiting for an engineer.

MAXIFY GX5040 users can operate from a desktop, laptop or smart device for quick and convenient printing via the Canon PRINT app for iOS and Android, as well as platforms including AirPrint® and Mopria®. For extra convenience and security, User Management means an administrator can restrict printer functions, preventing unauthorised access and operations alongside enhanced enterprise security with WPA2-EAP [v].

Savings on plastic waste and energy

High yield ink bottles mean fewer refills – cutting out the need for ink cartridges and toner. High quality automatic duplex printing at the same density as single-sided printing also means the MAXIFY GX5040 saves on paper. Eco settings such as auto power on and off modes mean users can schedule the printer to only be operational during working hours.

The MAXIFY GX5040 single function joins the GX6050 (print, copy scan with ADF) and GX7050 (print, copy scan, fax with D-ADF) MegaTank models in the MAXIFY GX range. Launched in 2021, the two models were introduced to provide businesses with a robust, scalable and low total cost of ownership printing solution to meet their needs.

Suhaib Hussain, Canon Europe Product Manager for Professional Printers and Software said: “The MAXIFY GX5040 bolsters our MAXIFY GX printer range with another fantastic model. The MAXIFY GX range completely streamlines admin for smaller businesses, helping teams run everyday routines more effectively by reducing downtime and running costs. At Canon we strive to support businesses of all sizes with the tools they need to work as efficiently as possible, with a constant eye on quality and cost.”

For more information on the Canon MAXIFY GX5040 please visit here! (https://bit.ly/3Iu0YOU)

Key Features:

14,000 [vi] pages from a full set of bottles, or up to 6,000 pages from one black bottle – Economy Mode increases output by 1.5x up to 21,000 pages from a full set of bottles or 9,000 pages from a black bottle.
Print on various media: envelopes, labels, glossy paper, banner paper (plain paper only), magnetic sheets, iron-transfers and matte
Large capacity, high yield, easy refill ink tanks
High speed printing – approximately 24.0 ipm in black and approximately 15.5 ipm in colour
350 sheet capacity – split between 100 sheet rear feed and 250 sheet cassette – reducing downtime and increasing productivity
Print via a smart device with the free app for iOS and Android “Canon PRINT Inkjet/SELPHY app”
Replaceable ink maintenance cartridge – for simple in-house maintenance and reducing need for engineer call outs

[i] Estimated average savings when printing 1,000 pages per month over 5 years based on the initial purchase cost of hardware plus the costs of ink or toner. The comparison models in the total cost of ownership (TCO) savings include the top 10 best-selling colour laser printers and top 10 best-selling inkjet printers according to the IDC EMEA Hardcopy Tracker (Data Q1 2020 – Q3 2020). See Canon website for more details.

[ii] Page yield is the estimated value based on the Canon individual test method using the ISO/IEC 24712 chart and continuous printing simulation with the replacement after initial setup.

[iii] The economy mode reduces the ink consumption by lowering the density, 50 per cent more pages than the standard mode can be printed.

[iv] A4 document print speed on plain paper is measured based on average of ESAT in Office Category Test of ISO/IEC 24734 standard.

[v] IEEE802.1X (EAP-TLS/EAP-TTLS/PEAP) available.

[vi] Page yield is the estimated value based on the Canon individual test method using the ISO/IEC 24712 chart and continuous printing simulation with the replacement after initial setup.

December 22, 2021

The event theme ‘Reshaping Goals Together’ invited the company’s valued partners to not only participate but also to be active advocates and key stakeholders for accomplishing business goals in the year 2022

DUBAI, United Arab Emirates, December 17, 2021/ — In alignment with the company’s core pillar of empowering talent and partners, Canon (www.Canon-CNA.com) brought together its channel partners and associates to unveil its support strategy and solutions targeted at accelerating business growth across African markets for the upcoming year, 2022; Canon is the Official Printing and Imaging Provider of Expo 2020 Dubai taking place from 1st October 2021 until 31st March 2022.

Canon Central and North Africa (CCNA) revealed its growth plans and strategy to strengthen its support towards business growth for partners amidst the disruption caused by the pandemic, in its annual partner conference program held at Expo 2020 Dubai. The event theme ‘Reshaping Goals Together’ invited the company’s valued partners to not only participate but also to be active advocates and key stakeholders for accomplishing business goals in the year 2022 whilst also celebrating partner achievements for the year 2021.

RESHAPING GOALS TOGETHER

“CCNA was established in the year 2016 with the sole purpose of understanding and thereby fulfilling customer needs specifically for the African market. In the past seven years we have managed to grow leaps and bounds and been consistent in maintaining a CAGR of double digits for the last 6 years. Not to forget, this would not be possible without the trust and support of our channel partners, to whom we remain forever grateful. Given our swift pace of progress in Africa, our vision towards the business growth and revenue at this point is to surpass our previous numbers and perform in double digits for the next 4 years as well. However, we are now looking at a hyper-targeted approach to emerge as the absolute top player in optical solutions industry in our entire product range as well as in all of the 40 countries of our operations in Africa. In order to do so, it is essential for us to work together with our partners in understanding the business challenges they face as well as the challenges faced by the consumer to determine the most impact generating strategy for the upcoming year. This event offers us a great opportunity to collaborate with our partners, gain valuable feedback, insights and suggestions while engaging in thought-provoking discussions and relationship-building exercises.” said Somesh Adukia, Managing Director for Canon Central and North Africa.

IN THE MIDDLE OF EVERY DIFFICULTY, LIES AN OPPORTUNITY

Undeniably, the COVID-19 pandemic upended lives upside down in an instant, thus plunging many businesses into the dark alleys of revenue cuts, employee termination to extremes such as a complete business shutdown. However, Canon did not let the pandemic dampen its spirts and navigated these troubled waters with caution, care and communication. The company adopted an approach of strengthening its communication strategy for employees and partners alike, thereby ensuring that everyone had access to a strong support system during these testing times. The company MD also pointed out the significance of finding opportunities in challenging times, thereby reflecting the company’s core values. Given the rise of remote and hybrid work culture during this time, CCNA pivoted its product strategy to tap into new opportunities by promoting its mirrorless camera series that’s apt for livestreaming services and its inkjet printer series for home-office solutions.

“What we have been able to achieve during the pandemic is nothing short of commendable and I would once again like to thank my team and our partners for enabling us to do so. 2020 was indeed a hard year for all, including us, there were several challenges and obstacles in our path like facing the non-availability of semiconductors and chipsets. However, we are continuously working to provide newer solutions to our partners like working on an alternate strategy to meet the supply shortage. On the other hand, I would also like to highlight that amidst this period of massive disruption when most companies were looking at scaling down, we went ahead and employed 26 people in our CCNA team in the year 2021 to augment, strengthen and sustain our partner and consumer support,” remarked Somesh in his presentation speech during the conference.

RESHAPHE, REENGINEER, REPHASE

One of the goals for 2022 highlighted in the conference was to build strong business resiliency not just for Canon but also for all of its channel partners. Emphasizing on driving business value and growth through a three-pronged approach of ‘Reshape, Reengineer and Rephase’ for 2022, the company shared its plans of boosting its current B2B space across Africa by more than 20%. Commenting further, the company MD added, “This is a time for us to focus on growth and not to get carried away or disheartened by all the challenges that lay ahead in our path. As complex and dynamic as the African market is, it is also full of growth opportunities. We are looking to enhance our focus on certain product groups such as Professional Print, DIMS and Large Format Printing whereas when it comes to increasing our brand presence and boosting new business development opportunities, we plan to augment our efforts in East, West & Central Africa region. That said, we have equally aggressive growth plans for the next 4 years for all regions alike and would continue to invest in African markets in the areas of human resources and marketing to provide the best support to our partners in meeting their needs for growing their businesses. This is evident in the fact that CCNA manages a geography as large as 40 countries, thus it is critical for us to build a secure and valuable distribution pipeline to ensure business continuity and growth. In the past, we have been able to tactically deploy our approach of ‘Closer to Market and Closer to Customer’ thereby opening 6 local offices in African countries with locally based country distribution managers who were further able to identify the right partners with the necessary experience and financial strength to support Canon’s business. Needless to say, our partners have done an exceptional job in scaling up our business across Africa.”

The Canon Partner Conference was held on a Tuesday morning of 14^th December 2021 in Dubai and included key company speakers such as the Managing Director, Director of Sales & Marketing, Director of Communications and more. The event also recognized and celebrated the efforts of CCNA’s noteworthy valued partners and their achievements from the year 2021. Awards comprise of 4 categories: Best Performance award, Special Recognition, DRBG Special Recognition and last but not the least, the President’s award. The most coveted President’s award for 2021 was presented to Silicon 21 for being committed, passionate & dedicated Canon partner& performing consistently this year across both B2C and B2B business units. B2C Best Performance awards for Mirrorless, Pro-Video, G-Series were presented to Unomat International, Broadcast & Studio Solutions (BSS), Disty Technologies respectively and for Special Recognition Award Raya Distribution. For the B2B Best Performance & Special Recognition Awards for Document solution (DS), Large Format Printing (LFP), Professional Print (PP) respectively were awarded to Japan Motors, Carol Buro, Sabi Systems, Anisuma Trading. The Developing Regional Business Group (DRBG) Special Recognition the winners were JTC International, Silicon 21 & Mitsumi Training.

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

December 20, 2021

This high quality, versatile camera gives outdoor remote production teams a robust camera solution

DUBAI, United Arab Emirates, December 20, 2021/ — Canon (www.Canon-CNA.com) today announces the expansion of its remote camera system line-up, with the launch of the CR-X300 – a small, robust PTZ camera. Joining Canon’s current range of PTZ cameras, which includes the CR-N500, CR-N300 and CR-X500, the CR-X300 offers high-quality 4K video output and various IP protocol compatibilities to address the continued demand for remote production. With simple operation and a number of connectivity options, the CR-X300 streamlines remote production workflows. A durable camera with environmental protection this camera is perfect for outdoor environments, particularly where budgets and space are restricted.

4K image quality, in various lighting

Meeting the demand for professional 4K video products, the CR-X300 is equipped with Canon’s advanced imaging technology. Powered by a DIGIC DV6 processor, it produces stunning 4K UHD up to 30P at 4:2:2 10-bit. Combining a 1/2.3-Inch Type CMOS sensor with Canon’s renowned Hybrid Autofocus system, the CR-X300 is capable of fast and precise focus on subjects even in low-light. With a removable IR Cut Filter to enhance IR performance, this model is perfect for shooting in very low light conditions such as for reality TV or wildlife where subjects might be outside at night. Employing Canon’s advanced optical technology, the CR-X300 features a Stabilized 20x optical zoom lens with a maximum aperture of f/1.8 at its widest setting, further enhancing image quality in low light settings. With a built-in, graduated type ND filter, giving options to a maximum setting of 1/8 ND, this camera functions equally well in brighter environments – such as when shooting in broad daylight.

Versatile streaming options

The Canon PTZ line-up has compatibility with a range of protocols for video transmission, camera control and 4K video streaming over IP, and the CR-X300 is no different. Employing Canon’s network technology this PTZ camera supports multiple protocols, including RTMP/RTMPS, NDI|HX¹, RTP/RTSP Standard Communication Protocol as well as Canon’s newly developed XC Protocol – enabling streaming direct to the selected Content Delivery Network for more efficient production. The XC Protocol offers the added benefit of enabling other PTZ cameras and camcorders, such as those from the Cinema EOS range, to be used within the same production system as the CR-X300. The CR-X300 also features a range of connectivity options including Power over Ethernet (PoE++), HDMI and 6G-SDI. This flexibility enables the camera to easily fit in to existing production systems and seamlessly integrate with existing workflows.

Enhanced control, simple operation

The CR-X300 uses a sophisticated pan and tilt drive mechanism, which moves at a variable speed of 0.3° /second to 60° /second, enabling the camera operator to smoothly follow the action. This powerful outdoor camera is compatible with Canon’s recently launched RC-IP100 controller and the Remote Camera Control Application via IP, as well as selected third-party controllers – giving operators the freedom to choose a set up that works for them. Featuring similar Custom Picture setting options to the CR-N300, the CR-X300 can colour match with other Canon Cameras from the Cinema EOS or XF/XA range, while settings are optimised for specific shooting conditions such as sport, portrait, low light and spotlight.

Robust, yet compact design

The CR-X300 is designed to meet the growing demand for video distribution in outdoor markets – whether live or pre-recorded – such as sporting events or theme parks. While many PTZ cameras rely on outdoor housing, the CR-X300 has a durable body that meets IP65 dustproof and water-resistant standards, a weather resistant paint finish and an in-built wiper to ensure clear video, even in rainy conditions. The rugged build of this camera can stand up to wind speeds of 60 m/s in and temperature ranges between -15°C to 40°C. Weighing approximately 7kg and with a convenient handle, the CR-X300 is a highly compact and portable model great for shooting on the move.

To find out more about the CR-X300, please visit here (https://bit.ly/3GZ2W8Z).

CR-X300 key features:

4K 30p UHD and 60p FHD resolution video
1/2.3 inch-type CMOS sensor
20x optical zoom and 20x digital zoom
Hybrid autofocus and IS
Various IP streaming and control protocols including NDI|HX¹, RTMP/RTMPS, RTP/RTSP Standard Communication Protocol, Canon XC Protocol
Water resistant and dustproof to IP65 standards IR Mode
HDMI / 6G-SDI / PoE++
Graduated Type ND Filter

¹ A protocol developed by NewTek that supports the workflow of live video production over IP networks. NDI is a trademark or registered trademark of NewTek, Inc. in the United States and other countries.

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

November 4, 2021

Live in the moment whilst capturing the memory with Canon’s new intelligent photography companion, the PowerShot PX

DUBAI, United Arab Emirates, November 4, 2021/ — Canon (Canon-CNA.com) introduces the PowerShot PX, a small, smart and friendly camera, which automatically captures high-quality 11.7MP images and 60p Full HD video. Part of Canon’s continued commitment to redefining imaging technology, the PowerShot PX’s smart features such as automatic capture of still imagery and video are set to reimagine how families capture memories. With this clever camera, families can enjoy the moment and still capture it, without having to stay behind the lens.

From family photographers to gadget-lovers, this new intuitive camera incorporates smart functionality to document social events and everyday memories. With automatic capture and priority shooting, the PowerShot PX is an innovative addition to the home that complements photographers’ existing cameras, and a shining example of Canon’s technology algorithm and the forward-thinking features constantly being added to its product line-up.

Live in the moment with your own personal photographer

When you want to capture life’s precious moments and be in the shot, the PowerShot PX is ideal – following the action and framing subjects intelligently to capture natural expressions and reactions. Once switched on, the portable PowerShot PX can be placed anywhere around the home to take candid shots of everyday moments, while voice command capabilities allow complete hands-free control to capture still images or dynamic videos.

Thanks to the simple yet portable design, USB-C charging and built-in Wi-Fi – which links to smart devices – the compact PowerShot PX can go anywhere. With intelligent facial recognition features, PowerShot PX uses auto-subject searching to keep loved ones in the frame and capture photos that otherwise might have been missed. Its 19-57mm focal length range and flexible pan-and-tilt zoom lens offers a broad field of view of 340˚ horizontally and 110˚ vertically to follow the action.

Treasure the everyday

Look back on a digital scrapbook of candid moments with PowerShot PX’s iOS and Android app [1] and get recommendations from this clever camera on the strongest shots to keep. These cherished photos and videos are then stored on a memory card for easy upload to a computer. Manually control the camera with the app to compose the perfect shot and capture images from a distance, all without the need to run back and forth to check the device. Families can even customise automatic shooting settings, angle the lens to snap pictures in their own style and select familiar faces within the app to increase priority when shooting. The PowerShot PX can also double as a webcam with the use of the PC webcam utility app [2].

To find out more about the PowerShot PX, please visit: https://bit.ly/3bDjBS3

PowerShot PX Key Features:

Automatic capture of stills and video
Pan-and-tilt zoom lens, with a range of 340˚ pan and 110˚ tilt and a 19-57mm (equivalent) zoom lens
Recognition technology with the ability to prioritise certain faces
Manual control and image management via the Connect app for Mini PTZ Cam
Wi-Fi and Bluetooth® make connecting to smartphones and tablets easy [3]

[1] Users must install the Connect app for Mini PTZ Cam.

[2] Users need to install the Wireless Webcam Utility for Mini PTZ cam.

[3] The Bluetooth® word mark and logos are registered trademarks owned by the Bluetooth SIG, Inc. and any use of such marks by Canon Inc. is under license. Other trademarks and trade names are those of their respective owners. Requires smart device to be equipped with Bluetooth version 4.0 (or later). Also requires smart device to be using operating system iOS 8.4 (or later) or Android 5.0 (or later).

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

October 4, 2021

Implementing cybersecurity basics is key to reducing risk and building cyber-resilience

DUBAI, United Arab Emirates, October 4, 2021/ — By Quentyn Taylor, Director of Information Security at Canon Europe, Middle East and Africa (www.Canon-Europe.com)

With remote and hybrid working a new ‘normal’ and cybercrime escalating at a rapid rate, more businesses are at risk than ever before. Quentyn Taylor, Director of Information Security at Canon Europe, Middle East and Africa, says implementing cybersecurity basics is key to reducing risk and building cyber-resilience.

Recent rapid digital transformation and reliance on cloud-based solutions has made businesses – in Africa as in the rest of the world – more vulnerable to cybercrime. In today’s global village getting hacked or being the victim of cybercrime inevitable.

The shift to hybrid working (https://bit.ly/3uEoVwZ) has expanded network perimeters, which now include the core office location as well as employees’ homes. Mobile and remote work can be beneficial to productivity but does open up new threat vectors with device management. The enormous growth in the use of connected devices – such as laptops, printers and phones – results in more entry points for possible attacks.

At the same time, cybercrime is evolving and becoming increasingly sophisticated. It’s shifted from trying to infect as many devices as possible to looking for weak links which can enable criminals to steal data or hold corporate systems to ransom.

A mistake or omission by a single employee – or even a third-party provider – can potentially bring down a whole company.

When employees work remotely – at home or in public spaces – they operate outside of the company’s usual controls; existing security measures may no longer be applicable or effective.

The risk is universal; even large, well-resourced companies have failed at times, often against basic attacks.

The Cost

Typical attacks vectors include malware, ransomware, identity theft and email phishing, possibly the most prevalent approach in Africa. Messaging apps like WhatsApp have also been used to compromise victims.

The financial impact of cybercrime can be enormous; the European-based Pathé cinema chain lost over $ 21 million to a Business Email Compromise (BEC) scam and in the US, CNA Financial paid out $40 million in ransom in 2020.

Such costs can be crippling, particularly for small and medium enterprises (SMEs) that may not have the financial resources to recover. The ‘infosec poverty line’ is a reality – many small businesses, the backbone of most African economies, simply cannot afford to employ dedicated IT professionals and the massive increase in the cost of cybersecurity and cyber insurance puts them out of reach for many.

Countermeasures

While you are never able to completely eradicate risk, there are simple steps to take that can build the cyber-resilience of almost every business. Work with your reality – whilst IS issues are global, they manifest differently in different areas; there isn’t a one-size-fits-all solution. Focus on the basics, develop a plan and lead for success. Don’t attempt to force people to do as they are told, adjust the message dynamically to fit the actual situation. The priority is to lead in a way that keeps your business and your customers safe.

The first step is to check the internal and external IT perimeter for gaps. A single-entry point can allow an attacker in, rather like an open window is an invitation to an opportunist thief. In today’s fully connected workplace, every device is a potential entry point for criminals.

Everyone’s security and every piece of equipment needs to be on par.

You may have a partner who can assist – at Canon we offer our partners comprehensive assessments to help mitigate security vulnerabilities.

Look for third-party service providers with built-in security and a good track record, you may have already paid for security services through your email and internet provider; check what you already have and plan from there. Working at scale allows them to incorporate many security features a much more reasonable cost.

Most importantly, ensure your employees turn on security features in the software and devices they use. Multi-factor authentication is offered on almost all social platforms, is usually free and is one of the easiest ways to give your security a dramatic boost.

Ultimately, people are both your strongest and weakest link. It only takes one errant click on a phishing mail to open the company to risk. Educate employees on basic cyber hygiene and encourage them to come forward and share mistakes. If an error is out in the open, it can be fixed. Your defence strategy is only effective if breaches are reported.

Develop processes and systems that protect against loss if one person’s email is compromised.

You don’t need to be the most secure business; you just need to be more secure than your neighbours. Most criminals are opportunists, looking to attack easy targets. It’s not about spending; some companies invest heavily in IS but haven’t turned on email multi-factor authentication.

By taking control of your information and network and educating all your employees, you can keep one step ahead of cyber-criminals and continue to serve your customers with confidence.

Canon has developed useful tools for managing risk and workspace security including a guide available for free download (https://bit.ly/2YfXUEA) and the Canon Information Security Insights YouTube series (https://bit.ly/3B7HDzu)

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

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