Colombo, February 23, 2022 – Seylan Bank, the Bank with a Heart, launched ‘Seylan Accelerate,’ a new age product with a distinct bundle of features, tailored to support those who aspire to uplift their lifestyle. Seylan Bank’s goal is to establish a platform assisting their financial requirements while providing a variety of inspiring opportunities that enable them to accelerate into the future.

According to the results of a recent research conducted by Seylan Bank, a market gap was identified in relation to the financial demands of an upwardly mobile audience, who have been forced to reconsider their lifestyles based on the evolving effects of the pandemic. As a result, the Bank with a Heart made an effort to invent a product to empower these consumers; in order to advance their careers, education, and overall lifestyles. ‘Seylan Accelerate’ provides facilities to those with fixed salaries, allowances, and additional income, in both the private and government sector.

Commenting on the initiative, Dimuth Sigera, Assistant General Manager, Branches at Seylan Bank  said: “We are delighted to bring ‘Seylan Accelerate’ to our new and existing customers with an aspirig lifestyle. The new ‘Seylan Accelerate’ will meet their requirements for education, career, recreation and a ‘data-driven’ lifestyle. No matter where they come from, we as a financial provider want to support those who strive to achieve their dreams. Meeting their financial needs is of highest importance for us, and we understand it will assist them to reach their objectives. We have brought on board many brands catering to this category, so that ‘Seylan Accelerate’ can give them the best opportunities in utilising their hard-earned money. We hope to expand partnerships with even more brands to create convenience in our customers’ lives.”.

‘Seylan Accelerate’ account holders will receive a debit card, which will provide exclusive discounts, convenient payment methods, and incentives for higher education institutes, sports equipment, clothes and lifestyle retailers, and eateries. Leading brands and institutions such as American National College, Business Management School, Sri Lanka Institute of Marketing, Fashion Bug, Hameedia, Dialog, Singer, Power World, Fitness First are among these.

In addition, withdrawal fees for Accelerate debit cards are waived off for a minimum of two withdrawals at all Seylan Bank and other bank ATMs, while withdrawals through Accelerate Plus, Prime and Premier cards are completely free on Seylan Bank ATMs.

With different membership categories of Premier, Prime, Plus and Entry, Seylan Accelerate further opens up special offers and cash rewards of up to Rs.200,000/- on milestone birthdays, wedding, 10^th and 25^th anniversaries, birth of children and many more events and moments of significance in their lives.

“Seylan Bank has always been at the forefront in creating opportunities for our consumers. We believe that everyone requires some form of guidance to achieve their objectives, and we want to be that guiding light in the lives of this community, in creating achievers for the country. ‘Seylan Accelerate’ is a product that can supply these needs. The facility caters to aspiring earners who are habitually online, on ever growing social media and digital platforms. These professionals have bigger expectations and a greater desire for their future; it is our responsibility to assist them in growing”, added Gamika De Silva, Assistant General Manager – Marketing and Sales, Seylan.

Seylan Bank invites the achievers and challengers to become a part of the Seylan Accelerate family, to enjoy financial freedom and peace of mind while experiencing exceptional benefits and personalized services. For more information on the facility, visit the nearest Seylan Bank branch or visit www.seylan.lk. Customers can also call the Seylan 24/7 hotline for further assistance on 011 200 88 88

Seylan Bank, the Bank with a Heart, operates with a vision to offer the ultimate banking experience to its valued customers through cutting-edge technology, innovative products, and best-in-class services. The Bank has a growing clientele of SMEs, Retail and Corporate Customers, and has over 540 access points across the country. Seylan Bank has been endorsed as a financially stable organization with performance excellence across the board by Fitch Ratings, with the bank’s national long-term rating revised to ‘A’(lka). These are a testament to Seylan Bank’s financial stability and its unwavering dedication to ensuring the consistent delivery of Service Excellence across all aspects.