SCAN Jumbo Peanuts Archives

January 20, 2018

A Total of 50 Home Theatre Systems for Loyal Customers

Following the tremendous success of the Scan Jumbo Peanut Cycle Wassa promotion over the past 3 years, the Scan Products Division of C.W. Mackie PLC decided to go a step further by introducing the Scan Jumbo Bonanza Consumer Promotion. The promotion offered a state-of-the-art home theatre system to each of the 50 lucky winners. The home theatre consisted of a LG television, DVD player and a 5.1 ft. tall surround sound speaker system. The Scan Jumbo Bonanza Competition was launched on the 21^st of July 2017 and ended on 25^th of September 2017 within a duration of 67 days, covering 120 towns across the island.

Scan Products, the FMCG arm of the diversified C.W. Mackie PLC group of companies, disclosed that the main reason for the continuation of these types of promotions was to reward loyal customers who have enjoyed Scan Jumbo Peanuts over the years and to thank them for patronizing the brand.

To participate in the competition, a customer was required to send an empty wrapper of Scan Jumbo Peanuts with his/her details (name, address, ID number and contact number) to P.O. Box 161, Colombo.

Scan Jumbo Peanut is the category leader in its particular category enjoying 70% market share. Packed under the label of “Scan”, the peanuts are carefully chosen based on the correct size, and processed and packed in strict hygienic conditions. Scan is another proprietary brand that enjoys a high level of popularity among consumers irrespective of age.

The Scan Jumbo Peanut brand is another leader of the Scan Products Division of the C. W. Mackie PLC Group, a diversified business conglomerate in Sri Lanka that manufactures, imports and distributes FMCG products to the market. Sunquick’s range of fruit squashes, Scan labeled bottle water, Kotagala Kahata Tea, KVC , Delish Jelly Crystals, Ocean Fresh Tuna and N-Joy Cooking Oil are some of their popular FMCG products in the market. Many of the brands owned by the company are market leaders in their respective categories. C.W. Mackie, Scan Products is a multi-brand, multi-channel organization with a strong presence in their brands at every level in the market.

June 22, 2017

The ‘Scan Jumbo Peanuts Cycle Wassa’ initially began as a consumer promotion campaign in the year 2014. After the first event’s success, this prompted the ‘Scan Jumbo Peanuts Cycle Wassa 2’ to take place the following year, in 2015.

Acknowledging the continued success of the campaign, the Management of Scan Products decided to hold the event for the third time and the campaign took place successfully early this year. The promotional period for the campaign was held from the 20^th of January to the 11^th of March 2017.

An objective for the succession of this campaign was to celebrate and give back to loyal customers who have continued to favour Scan Products over the years. The initiative oversaw promotional awareness, which was extended to 98 towns during the course of the campaign’s time period.

An award ceremony took place on the 20^th of June 2017 in Colombo and the winners of the ‘Scan Jumbo Peanuts Cycle Wessa 3’ were presented with their mountain bikes on the day.

Scan Jumbo Peanuts was introduced into the market in Sri Lanka by Scan Products Division of C. W. Mackie PLC over 18 years ago and over time has grow in popularity amongst the masses. High quality peanuts are utilized along with hygienic manufacturing measures to ensure the finest quality of production. This product in particular has caught the interest of children, youth and adults alike due to the range of flavours incorporated within this brand.

With a market share of 65% as of current, Scan Jumbo Peanuts has proven itself to hold market leader status in the product category of this particular segment. Scan Jumbo Peanuts are available at shopping outlets throughout the country making it convenient for customers to purchase it with ease.

The product is marketed by C. W. Mackie PLC Group’s Imports, Manufacturing and Marketing/Distribution arm of branded FMCG products. The Scan Products Division specializes in the Food & Beverage category. The Division is synonymous within Sri Lankan households as a well-recognized distributor of renowned local and international brands such as Sunquick, Scan Bottled Drinking Water, Kotagala Kahata Tea, KVC and Delish products to name a few.

Scan Jumbo Peanuts Successfully Concludes the Scan Jumbo Bonanza!

Cycle Wassa winners receive 75 foldable bikes from SCAN Jumbo Peanuts